Why many websites do not bring in customers
Warum viele Websites keine Kunden bringen Stellen Sie sich vor, Sie haben eine Website, die auf den ersten Blick alles hat, was man sich wünschen könnte: ein modernes, ansprechendes Design mit klaren Linien, harmonischen Farben und vielleicht sogar ein paar...
How to turn your website into your best sales force
So machen Sie Ihre Website zur besten Vertriebskraft In der heutigen digitalen Welt ist Ihre Website oft der erste Kontaktpunkt, den potenzielle Kunden mit Ihrem Unternehmen haben. Sie ist nicht nur ein Schaufenster, sondern kann – wenn richtig gestaltet –...
Loading time = sales: Why fast websites bring in more customers
Imagine you enter a shop, but the door is stuck. You push, pull, shake - nothing happens. At some point you turn round and leave. This is exactly what happens every day on the Internet when a website takes too long to load. And exactly...
Why your web design burns money without emotional triggers - How to activate your customers' reward system
The power of emotions in web design Imagine a potential customer lands on your website - the colours are appealing, the navigation works perfectly, and yet he clicks away again after a few seconds without buying anything or...
Accessibility and the new 2025 law for websites: What businesses need to know now
Why accessibility and the Accessibility Act 2025 are crucial for websites now Accessibility is no longer a niche topic - it affects millions of people and is increasingly becoming a key factor in digital accessibility. With the new Accessibility Act 2025 for...
Neuro web design: The key to successful websites
Introduction to Neuro Web Design Neuro web design is the art and science of designing websites to optimally engage the human brain. It combines insights from neuroscience, psychology and behavioural economics with web design principles to improve the user experience and create targeted...
