Why many websites don't bring in customers Imagine you have a website that, at first glance, has everything you could wish for: a modern, appealing design with clear lines, harmonious colours and maybe even a few...

If you've ever launched a Google Ads campaign, you probably know the feeling: click-through rates are rising, traffic to your website is increasing, and for a moment it feels like you've found the holy grail of online marketing....

First impressions count - digitally In the analogue world, we pay attention to our appearance. Clothing, body language, speech - everything is finely tuned to the other person. But in the digital world, this first impression is often underestimated. The website...

Eine Einladung, mit dem Herzen zu denken – und mit dem Verstand zu fühlen. In der heutigen Zeit, in der Informationen jederzeit und überall verfügbar sind, hat sich nicht nur das Kommunikationsverhalten verändert, sondern auch die Art, wie Menschen Entscheidungen...

Was eine Website nicht sagen muss – weil sie es ausstrahlt Es gibt Websites, die erklären sich in langen Texten, führen den Besucher durch jede noch so kleine Funktion, betonen ihre Kompetenz in klaren Worten – und doch bleibt beim...

How to make your website your best sales force In today's digital world, your website is often the first point of contact potential customers have with your business. It's not just a shop window, but can - if designed correctly -...