The Dual Process Theory: How our thinking really works
What is Dual Process Theory? Dual Process Theory is a central concept in psychology and cognitive science that describes how we humans make decisions and process information. This theory assumes that our thinking is characterised by two different...
Looking behind the facade: The psychology of behaviour
Definition of behaviourism. Behaviourism, also known as behavioural psychology, is a central approach within the psychological sciences that examines the behaviour of individuals on the basis of observable and measurable external factors. This approach postulates that all behaviour is learned through environmental influences...
Primacy effect: a critical view
Definition and meaning of the primacy effect In this blog post, we look at the primacy effect, a fascinating phenomenon in psychology that explains how and why the first information we receive in a series often remains the most strongly anchored in our memory. The relevance...